Factores motivacionales como predictores de las intenciones de emprendimiento e innovación. El caso de una escuela de negocios del sur de Tamaulipas
Palabras clave:
Factores motivacionales, Emprendimiento, Innovación, Modelación de ecuaciones estructurales, TamaulipasResumen
El objetivo es determinar la función predictora de los factores motivacionales representados por la actitud, la norma subjetiva y el control conductual percibido en las intenciones de emprendimiento e innovación. En el segundo semestre de 2021 se recolectaron 167 cuestionarios en una escuela de negocios del sur de Tamaulipas para aplicar una modelación de ecuaciones estructurales. Los resultados mostraron que la actitud y el control conductual percibido predicen positivamente las intenciones de emprendimiento e innovación, mientras la norma subjetiva solo predice la intención de emprendimiento. La reflexión del estudio sugiere el cultivo de los factores motivacionales en los estudiantes para detonar su carácter emprendedor e innovador ampliándoles el abanico de posibilidades en su futura inserción en el mercado laboral.
Referencias
[1] Ajzen, I. (2001). Nature and operation of attitudes. Annual Review of Psychology, 52, 27–58. https://doi.org/10.1146/annurev.psych.52.1.27
[2] Ajzen, I., & Fishbein, M. (1980). Understanding attitudes and predicting social behavior. New Jersey: Prentice-Hall.
[3] Ajzen, Icek. (1985). From intentions to actions: A theory of planned behavior. In J. Kuhl & J. Beckman (Eds.), Action-control: From cognition to behavior (pp. 11–39). Heidelberg: Springer.
[4] Ajzen, Icek. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2), 179–211. https://doi.org/10.1016/0749-5978(91)90020-T
[5] Allameh, S. M. (2018). Antecedents and consequences of intellectual capital: The role of social capital, knowledge sharing and innovation. Journal of Intellectual Capital, 19(5), 858–874. https://doi.org/10.1108/JIC-05-2017-0068
[6] Álvarez, R., & Grazzi, M. (2018). Innovation and entrepreneurship in Latin America: What do we know? what would we like to know? Estudios de Economia, 45(2), 157–171. https://doi.org/10.4067/S0718-52862018000200157
[7] Armitage, C., & Conner, M. (2001). Efficacy of the theory of planned behavior: A meta-analytic review. British Journal of Social Psychology, 40(4), 471–499. https://doi.org/10.1348/014466601164939
[8] Asiaei, K., & Jusoh, R. (2017). Using a robust performance measurement system to illuminate intellectual capital. International Journal of Accounting Information Systems, 26(C), 1–19. https://doi.org/10.1016/j.accinf.2017.06.003
[9] Aubert, P., Caroli, E., & Roger, M. (2006). New technologies, organisation and age: firm-level evidence. The Economic Journal, 116(509), 73–93. https://doi.org/10.1111/j.1468-0297.2006.01065.x
[10] Autio, E., Keeley, R. H., Klofsten, M., Parker, G., & Hay, M. (2001). Entrepreneurial intent among students in Scandinavia and in the USA. Enterprise and Innovation Management Studies, 2(2), 145–160. https://doi.org/10.1080/14632440110094632
[11] Aykan, E., Karakuş, G., & Karakoç, H. (2019). The effect of university students’ individual innovation and lifelong learning trends on entrepreneurship orientation. Sustainability (Switzerland), 11(22), 1–16. https://doi.org/10.3390/su11226201
[12] Barclay, D., Higgins, C., & Thompson, R. (1995). The partial least squares (PLS) approach to causal modeling: personal computer adoption and use as an illustration. Technology Studies, Special Issue on Research Metodology, 2(2), 285–309.
[13] Bygrave, W., & Hofer, C. (1992). Theorizing about entrepreneurship. Entrepreneurship Theory and Practice, 16(2), 13–22. https://doi.org/10.1177/104225879201600203
[14] Byrne, B. (2008). Structural Equation Modeling with EQS: Basic Concepts, Applications, and Programming. New York: Psychology Press.
[15] Byrne, J., Delmar, F., Fayolle, A., & Lamine, W. (2016). Training corporate entrepreneurs: an action learning approach. Small Business Economics, 47(2), 479–506. https://doi.org/10.1007/s11187-016-9734-9
[16] Calanchez Urribarri, A., Chavez Vera, K., Reyes Reyes, C., y Ríos Cubas, M. (2022). Desempeño innovador para el fortalecimiento de la cultura de emprendimiento en Perú. Revista Venezolana De Gerencia, 27(100), 1837–1858. https://doi.org/10.52080/rvgluz.27.100.33
[17] Cajas, V., Ponce, P., y Arteaga, B. (2022). Factores de innovación para fortalecer el emprendimiento en América Latina: un mapeo sistemático. Revista Colombiana de Ciencias Administrativas, 4(2), 58–74. https://doi.org/10.52948/rcca.v4i2.619
[18] Cepeda, G., & Roldán, J. L. (2004). Aplicando en la práctica la técnica PLS en la administración de empresas. Congreso de la ACEDE. Murcia, España. http://repositorio.unan.edu.ni/2986/1/5624.pdf
[19] Chin, W. (1998). The partial least squares approach to structural equation modeling. In G. A. Marcoulides (Ed.), Modern methods for business research (pp. 295–336). Lawrence Erlbaum Associates.
[20] Chin, W. W. (1998). Issues and opinion on structural equation modeling. MIS Quarterly: Management Information Systems, 22(1), 7–16.
[21] Cooper, A. (1985). The role of incubator organizations in the founding of growth-oriented firms. Journal of Business Venturing, 1(1), 75–86. https://doi.org/10.1016/0883-9026(85)90008-4
[22] Cooper, A. (1993). Challenges in predicting new firm performance. Journal of Business Venturing, 8(3), 241–253. https://doi.org/10.1016/0883-9026(93)90030-9
[23] Diandra, D., & Azmy, A. (2020). Understanding Definition of Entrepreneurship. International Journal of Management, Accounting and Economics, 7(5), 235–242.
[24] Drucker, P. (1998). The discipline of innovation. Harvard Business Review, 76(6), 149–157.
[25] Drucker, Peter. (2005). Innovation and entrepreneurship. New York: Harper Collins.
[26] Elbaz, J., & Binkkour, M. (2013). Innovation and entrepreneurship: An empirical study of Moroccan firms.
[27] Fishbein, M., & Ajzen, I. (1975). Belief, attitude, intention and behavior: An introduction to theory and research. New York: Addison-Wesley.
[28] Fornell, C., & Larcker, D. (1981). Evaluating structural equation models with unobservable variables and measurement error. American Marketing Association, 109(4), 555–562. https://doi.org/10.1177/002224378101800104
[29] Franco, M. (2020). Entrepreneurship, competitiveness and innovation. Sustainability (Switzerland), 12(16). https://doi.org/10.3390/su12166576
[30] Gartner, W. (1990). What are we talking about when we talk about entrepreneurship? Journal of Business Venturing, 5(1), 15–28. https://doi.org/10.1016/0883-9026(90)90023-M
[31] Gobierno del Estado. (2017). Plan Estatal de Desarrollo 2016–2022. Periódico Oficial (103). https://www.tamaulipas.gob.mx/planestatal/plan-estatal-de-desarrollo-2016-2022.pdf
[32] Google. (2021). Crea atractivos formularios. https://www.google.com/intl/es-419_co/forms/about/
[33] Hair, J. F. J., Hult, G. T. M., Ringle, C. M., & Sarstedt, M. (2017). A primer on partial least squares structural equation modeling (PLS-SEM) (2a ed.). Sage publications.
[34] Henseler, J., Hubona, G., & Ray, P. A. (2016). Using PLS path modeling in new technology research: Updated guidelines. Industrial Management and Data Systems, 116(1), 2–20. https://doi.org/10.1108/IMDS-09-2015-0382
[35] Henseler, J., Ringle, C. M., & Sarstedt, M. (2015). A new criterion for assessing discriminant validity in variance-based structural equation modeling. Journal of the Academy of Marketing Science, 43(1), 115–135. https://doi.org/10.1007/s11747-014-0403-8
[36] Henseler, J., Ringle, C. M., & Sinkovics, R. R. (2009). The use of partial least squares path modeling in international marketing. Advances in International Marketing, 20, 277–319. https://doi.org/10.1108/S1474-7979(2009)0000020014
[37] Hu, L., & Bentler, P. (1999). Cutoff criteria for fit indexes in covariance structure analysis: conventional criteria versus new alternative. Structural Equation Modeling, 6(1), 1–55. https://doi.org/10.1080/10705519909540118
[38] Hu, L. T., & Bentler, P. M. (1998). Fit Indices in Covariance Structure Modeling: Sensitivity to Underparameterized Model Misspecification. Psychological Methods, 3(4), 424–453. https://doi.org/10.1037/1082-989X.3.4.424
[39] Huéscar, E., Rodríguez-Marín, J., Cervelló, E., & Moreno-Murcia, J. A. (2014). Theory of Planned Action and perceived rate of exercise: A predictive model for adolescent students in physical education. Anales de Psicología, 30(2), 738–744. https://doi.org/10.6018/analesps.30.2.162331
[40] Isik, B., Isik, N., & Kilinc, C. (2016). The Relationship between Entrepreneurship and Innovation: A Dynamic Panel Data Analysis. Aralik, 2016(3), 7–20.
[41] Kogabayev, T., & Maziliauskas, A. (2017). The definition and classification of innovation. HOLISTICA – Journal of Business and Public Administration, 8(1), 59–72. https://doi.org/10.1515/hjbpa-2017-0005
[42] Kunz, J., & Linder, S. (2015). With a view to make things better: individual characteristics and intentions to engage in management innovation. Journal of Management and Governance, 19(3), 525–556. https://doi.org/10.1007/s10997-013-9280-7
[43] Liñan, F., & Chen, Y.-W. (2009). Development and Cross-Cultural Application of a Specific Instrument to Measure Entrepreneurial Intentions. Entrepreneurship Theory and Practice, 593–617. https://doi.org/10.1111/j.1540-6520.2009.00318.x
[44] Ma, L., Lan, Z., & Tan, R. (2020). Influencing factors of innovation and entrepreneurship education based on the theory of planned behavior. International Journal of Emerging Technologies in Learning, 15(13), 190–206. https://doi.org/10.3991/ijet.v15i13.15345
[45] Makhdoom, H. ur R., Li, C., & Asim, S. (2019). Diffusion of innovation through individual and collective entrepreneurship. Asia Pacific Journal of Innovation and Entrepreneurship, 13(1), 89–107. https://doi.org/10.1108/apjie-06-2018-0040
[46] Martínez, M., & Fierro, E. (2018). Aplicación de la técnica PLS-SEM en la gestión del conocimiento: un enfoque técnico práctico / Application of the PLS-SEM technique in Knowledge Management: a practical technical approach. RIDE Revista Iberoamericana para la Investigación y el Desarrollo Educativo (Vol. 8). https://doi.org/10.23913/ride.v8i16.336
[47] Martínez Fernández, Á. (2021). Ecosistemas de innovación: corporaciones, startups y estado [E.T.S.I. Industriales (UPM)]. https://oa.upm.es/67569/
[48] Maya, M., Pila, B., y Ramos, V. (2021). Relación entre innovación y competitividad de los emprendimientos del sector no financiero de la economía popular y solidaria. Estudios de la gestión, (11), 92–119. https://doi.org/10.32719/25506641.2022.11.2
[49] Mcclelland, D. (1961). The Achieving Society. Retrieved September 2, 2019, from https://babel.hathitrust.org/cgi/pt?id=mdp.39015003646802&view=1up&seq=7
[50] Nahuat, B., Ochoa, M., & Farah, L. (2021). Factores motivacionales de logro y poder y su relación con la actitud innovadora del individuo. Teuken Bidikay – Revista Latinoamericana de Investigación En Organizaciones, Ambiente y Sociedad, 12(8), 1–15. https://doi.org/10.33571/teuken.v12n18a4
[51] Nunally, J., & Bernstein, I. (1994). Psychometric Theory. New York: McGraw-Hill.
[52] Rincón, I. B., Rengifo, R., Hernández, C., y Prada, R. (2022). Educación, innovación, emprendimiento, crecimiento y desarrollo en América Latina. Revista de Ciencias Sociales (Ve), XXVIII(3), 110–128.
[53] Ringle, C., Wende, S., & Becker, J. (2015). SmartPLS 3. http://www.smartpls.com
[54] Sahut, J. M., & Peris-Ortiz, M. (2014). Small business, innovation, and entrepreneurship. Small Business Economics, 42(4), 663–668. https://doi.org/10.1007/s11187-013-9521-9
[55] Sánchez, Y., Macías, M., & Mendoza, J. (2021). Diferencias en los determinantes del éxito en el emprendimiento en México, una perspectiva de género. Revista Venezolana de Gerencia, (94), 880–902.
[56] Schnarch, Alejandro. (2007). Creatividad, innovación y entrepreneurship. Revista Recrearte, 2(7), 121–134. https://bit.ly/3aApKio
[57] Schumpeter, J. A. (1934). The Theory of Economic Development: An inquiry into profits, capital, credit, interest and the business cycle. Harvard University Press (Vol. 39).
[58] SmartPls. (2020). Model fit. Retrieved April 1, 2020, from https://www.smartpls.com/documentation/algorithms-and-techniques/model-fit
[59] Sun, L. Y. (2016). An Empirical Study on the Influencing Factors of University Students’ Sustained Entrepreneurial Will – Based on the Perspective of TPB Theory. Research in Educational Development, 36(21), 37–43. https://doi.org/10.14121/j.cnki.1008-3855.2016.21.008
[60] Torres-Coronas, T., & Vidal-Blasco, M. A. (2019). La importancia del control conductual percibido como elemento determinante de la intención emprendedora entre los estudiantes universitarios. Universidad & Empresa, 21(37), 108. https://doi.org/10.12804/revistas.urosario.edu.co/empresa/a.6522
[61] Veciana, J., Aponte, M., & Urbano, D. (2005). University students’ attitudes towards entrepreneurship: A two countries comparison. International Entrepreneurship and Management Journal, 1(2), 165–182. https://doi.org/10.1007/s11365-005-1127-5
[62] Vélez-Grajales, V., & Vélez-Grajales, R. (2014). Is entrepreneurship inherited? A study of intergenerational social mobility in Mexico. Latin American Journal of Economics, 51(2), 247–278. https://doi.org/10.7764/LAJE.51.2.247
[63] Wendra, W., Sule, E. T., Joeliaty, J., & Azis, Y. (2019). Exploring dynamic capabilities, intellectual capital and innovation performance relationship: Evidence from the garment manufacturing. Business: Theory and Practice, 20(March), 123–136. https://doi.org/10.3846/BTP.2019.12
[64] Wold, H. (1985). Partial Least Squares. In S. Kotz & N. L. Johnson (Eds.), Encyclopedia of Statistical Science (pp. 581–591). New York: Wiley.
[65] Yan, J., & Yan, L. (2015). Individual entrepreneurship, collective entrepreneurship and innovation in small business: an empirical study. International Entrepreneurship and Management Journal, 12(4), 1053–1077. https://doi.org/10.1007/s11365-015-0380-5
